Life insurance is a key and valuable part of estate planning – the tax benefits, stability and certainty of life insurance are hard to beat. However, for most clients and advisors, understanding how life insurance works and comparing life insurance products is very frustrating.

Two important developments are likely to change that for good – and for the client’s and their advisors benefit:

1 – NY State recently amended its financial services regulations to specifically require that all life insurance transactions be conducted in the “CLIENTS BEST INTEREST”, with language similar to other fiduciary regulations.

2 – Exciting new Independent Pricing and Performance Research for life insurance now makes it possible to compare the pros and cons of insurance policies and companies versus patented benchmarks – we like to call this the “Morningstar for Life Insurance.”